by Angela Langlotz | Dec 17, 2019 | Design Marks, Trademark Infringement, Trademark Registration, Trademark Usage, Trademarks |
A distinctive shape can serve as a trademark! I got a call yesterday that made me think of the little tree air fresheners — my aunt always had one of those things hanging in her car, so those bring back childhood memories for me — but more importantly,...
by Angela Langlotz | May 28, 2019 | Trademark Registration, Trademark Usage, Trademarks |
One of the most common questions that I get is, “can I use my name as a trademark?” Well, as I often say, anything can serve as a trademark so long as it is distinctive and distinguishes your goods from others’ goods. So yes, a name can serve as a trademark. There are...
by Angela Langlotz | May 14, 2019 | Trademark Infringement, Trademark Monitoring, Trademark Registration, Trademarks |
Yes, besides avoiding a refusal from the Examiner, there is another reason to search your trademark for conflicts before filing your trademark application. ! Carefully search your mark for conflicts, yes, so that the Examiner does not refuse your trademark...
by Angela Langlotz | Apr 30, 2019 | Trademark Registration, Trademark Usage, Trademarks |
WTF, LOL as a trademark??? Yes, you heard it here first: Personal and household care products behemoth Proctor & Gamble has applied for the exclusive right to use LOL on laundry detergents and fabric softeners, and on liquid soap, dishwashing detergent, hard...
by Angela Langlotz | Mar 19, 2019 | Design Marks, Logo marks, Trademark Registration, Trademark Renewals, Trademark Usage, Trademarks |
I get a lot of questions about logos and other design trademarks, and find that the best way to teach about this subject — or any subject — is the case study. So today, let’s have a look at Taco Bell and its ever-evolving logo. Anything can serve as a...
by Angela Langlotz | Dec 11, 2018 | Trademark Registration, Trademark Usage, Trademarks |
Earlier this week I discussed trademark specimens, and the necessity of proving actual “use” of a trademark in commerce before a mark will be issued a trademark registration. Your proof of use is called a “specimen,” and when you file your application you are swearing...
